SD Assocation just announced the New SDXC and SDHC Memory Cards Support 4K Video.
NEW SDXC AND SDHC MEMORY CARDS SUPPORT 4K2K VIDEO
Association adds faster UHS Speed Class to meet industry demand
SAN RAMON, Calif. – November 6, 2013 – The SD Association today announced a new high-performance option and symbol specifically designed to support a wide array of 4K2K television and video products. A new Ultra High Speed (UHS) Speed Class 3 (U3) symbol will indicate products capable of recording 4K2K video and will operate exclusively on SDXC UHS-I and UHS-II memory cards and devices and SDHC UHS-I and UHS-II memory cards and devices.
The UHS Speed Class 3 defines a sizzling fast 30 Megabytes per second constant minimum write speed to ensure high-quality video recordings. This means 4K2K video, live broadcasts and content can be recorded on high-performance cameras such as Digital Single Lens Reflex (D-SLR), Digital Single Lens Mirrorless (DSLM), camcorders and video cameras and then played back smoothly. Consumers will benefit from a single card that is capable of meeting all of their video, photo, music, document and data storage needs. “The world’s favorite SD memory card continues to evolve and meet shifting industry needs,” said Brian Kumagai, president of the SD Association. “Our new UHS Speed Class 3 standard will give consumers and businesses more flexibility and capability as the market shifts to 4K2K video formats. Both SDXC and SDHC memory card standards already offer the massive storage needed to support 4K2K video with enough room to store photos, music, documents and other data on a single portable card.” New devices offering the UHS Speed Class 3 will be backwards compatible and will work with existing SD memory cards. The SD Association continually meets the challenge of providing a comprehensive menu of standards to meet the needs of a wide variety of devices with different capabilities. Selected features are marked with performance symbols that appear on products to help users identify feature functionality.
Learn more about these speed classes by visiting http://www.sdcard.org/consumers/speed/speed_class. The Association offers two videos showing best uses for the variety of SD memory cards available today; to view, visit http://www.sdcard.org/videos.